How to Grow Your Pilates Studio to 150+ Members | Proven Business Strategy & Studio Management

New Business Venture Update ????

Struggling to grow a local business in a slow season? In this New Business Venture Update, Jason, Kim, and Taylor share the real story behind launching Culture Pilates in Dade City and turning it into a growing studio even when foot traffic and demand are lower.
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A couple of months ago, Jason showed a quick look at the grand opening. In this episode, they sit down to talk real progress: what’s working, what’s not, and how they’re building a recognizable brand in a small town.
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You’ll hear them break down:

The biggest challenges of starting a new Pilates studio and getting consistent members

How they’re building a brand and community around Culture Pilates in Dade City

What it takes to keep pushing forward during a slower season (mindset + strategy)

Why growth requires consistency, calculated risk, and belief in the long-term vision
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If you’re a small business owner, studio owner, or aspiring entrepreneur, this conversation will give you practical insights and encouragement to keep building, even when the season feels slow.

00:00 – Why this video & Culture Pilates studio update
02:00 – From grand opening to 76 members & profitability in 90 days
04:00 – Hiring instructors and managing classes in a small town
06:00 – Facility challenges, lobby traffic, and selling more merchandise
08:00 – Retention strategies, member experience, and expansion plans
10:00 – Mindset: ownership mentality, risk-taking, and winning the slow season

???? KEY TAKEAWAYS:
1. Build sustainable revenue streams beyond just class sales
2. Invest confidently in your business (don't use "scared money")
3. Use data to drive decisions and track progress
4. Create systems that scale even during slow seasons
5. Lead with clarity and ownership expectations
6. Focus on member experience and retention first, growth second
7. Small town businesses need different strategies than major markets
8. Consistency and belief matter more than perfect conditions

???? WHAT TO DO NOW:
✓ Subscribe for more real business case studies and entrepreneurship strategies
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✓ Comment below: What's your biggest challenge during slow seasons? (We read every comment)
✓ Share this with other small business owners in your network

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