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Unlock the secrets to excellent email deliverability with systeme.io! In this video, we pull back the curtain on how we manage email sending to ensure your messages land in the inbox, not the spam folder. We'll bust the myth that you need a dedicated IP address and explain why our shared IP system is designed to protect and reward good senders.

Discover our intelligent IP pool system, which works like a credit score for your email marketing. We’ll show you the exact metrics (open rate, spam rate, bounce rate) that determine your sender reputation and how our system automatically moves users between pools to maintain high deliverability for everyone.

What you'll learn in this tutorial:

✅ Shared IPs vs. dedicated IPs: Understand why systeme.io uses a shared IP system and why a dedicated IP can often do more harm than good for most users.

✅ IP reputation explained: Learn what IP reputation is and why it's like a credit score for your email marketing, directly impacting whether you reach the inbox.

✅ The systeme.io IP pool system: A detailed breakdown of our five sender pools (New User, Low Risk, Moderate Risk, High Risk, and Quarantine) and how they protect your deliverability.

✅ The key metrics for success: Discover the specific open rates, spam rates, and bounce rates that determine your sender pool.

✅ How to move between pools: The transparent rules for graduating to a better sender pool, including time and sending volume requirements.

✅ Using a dedicated IP: Learn how you can still use a dedicated IP by integrating your own SendGrid account for complete control.

✅ The #1 factor for success: Understand why good email practices and a solid strategy are more important than any IP address.

Timestamps:
00:00 - Introduction to email deliverability
00:13 - Shared IPs in systeme.io
00:17 - Do you need a dedicated IP?
00:42 - What is IP reputation?
01:14 - Dedicated IP vs Shared IP
01:38 - How systeme.io manages shared IPs
02:02 - Our IP pool system explained
02:23 - The metrics that determine your pool
02:41 - The rules for moving between pools
02:58 - How our system rewards good senders
03:14 - How to use a dedicated IP with systeme.io

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